Arriving in stores in March 2017, SUPERFLEX COOLMAX® denim will be available in four colors that combine a masculine and authentic denim look with performance benefits designed to deliver outstanding comfort. COOLMAX® technology transports moisture away from the body to the surface of the fabric where it quickly evaporates. This helps the wearer stay cool, dry and comfortable on warm days, while the addition of LYCRA® fiber provides extra stretch, added flexibility and a comfortable, lasting fit every day.
ATELIER GARDEUR will also be launching SUPERFLEX denim with LYCRA® XTRA LIFE™ fiber for Spring/Summer 2017. Look for it in stores this February.
LYCRA® and COOLMAX® are trademarks of INVISTA.