The Innovation Inside
Denim fabric made with COOLMAX® ALL SEASON technology delivers year-round comfort in order to help optimize performance. How does it work? The denim transport moisture away from the body to the surface of the fabric where it evaporates. This keeps the wearer cool and dry when it’s hot. When it’s colder, the hollow fiber structure provides insulation to keep the body warmer.
Founded in 2000, Jules now boasts over 400 stores in 13 countries and has plans to expand into even more markets over the next few years. Plus, it’s always open 24/7 on the web at jules.com.
To learn more about COOLMAX® technologies that deliver the performance benefits consumers want to your denim, contact Silvia Toledo today.
COOLMAX® is a trademark of The LYCRA Company.