News & Blog

COOLMAX® Technology and LYCRA® Fiber Bring Fit, Functionality and Cooling Comfort to NEXT Active Denim Collection

Jan 26, 2021

A new active denim collection from European high street retailer NEXT features COOLMAX® technology and LYCRA® fiber for a balance of style, comfort and functionality.

NEXT’s first everyday performance denim line includes full-length and capri-style denim leggings. The machine-washable garments feature premium cotton and COOLMAX® technology, with a high-rise waist for a flattering shape. From commuting to work to chasing the kids or simply relaxing at home, COOLMAX® technology helps keeps the wearer cool and dry by wicking moisture to the surface of the fabric and away from the body while LYCRA® fiber delivers all-day fit and freedom of movement.

The NEXT Active Denim collection – which also includes denim shorts and a stylish casual jacket – features versatile, multifunctional garments designed to fit seamlessly into consumers’ busy, active lifestyles.

The NEXT Active Denim collection is available for purchase online.

COOLMAX® and LYCRA® are trademarks of The LYCRA Company.