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LYCRA® News & Events

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Event ISPO Munich attendees to get first look at latest LYCRA® brand innovations

The LYCRA Company is gearing up for a ground-breaking 2020 – a year that will include the launch of new fiber technologies for activewear, sportswear and athleisure apparel. Many of these innovations – including LYCRA® FitSense technology, LYCRA® MyFit fiber and LYCRA® EcoMade fiber – will take centre stage this month at ISPO Munich.
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Event

Event Watch: Apparel made with LYCRA® fiber and technologies hits Colombiatex catwalk

The LYCRA Company kicked off 2020 with a high-profile presence at Colombiatex, the largest textile expo in Latin America.
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Event

Campaign Gildan Secret and Silks Influencers

For the past three years, Gildan and The LYCRA Company have collaborated on a co-branded social media campaign to promote Secret® and Silks® hosiery and tights made with an array of LYCRA® brand fibers– including LYCRA® XCEPTIONELLE technology and LYCRA® FUSION  technology– for style, shape and comfort.
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Campaign

Press release The LYCRA Company marks first anniversary as new company

Shares highlights from first year as stand-alone subsidiary of the Ruyi Group
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Press release

Customer spotlight Gildan’s Secret® & Silks® legwear success: collaborative innovation with The LYCRA Company

Gildan® is a leading manufacturer of everyday activewear, underwear, socks, hosiery and more. Two of Gildan’s top legwear brands, Secret® and Silks®, deliver style and comfort to fashion-forward women. We caught up with Claudia Jaroudi, director of merchandising in Canada for the Secret® and Silks® brands, to learn more about these complementary lines and how Gildan partners with The LYCRA Company to stay on the cutting edge of the ever-evolving category.
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Customer spotlight

Press release The LYCRA Company releases legwear trends forecast for Autumn/Winter 2020-2021

The LYCRA Company, an industry leader in developing market-driven innovations for the legwear segment, issued its highly anticipated global trends forecast for Autumn/Winter 2020-2021.
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Press release

Press release The LYCRA Company to exhibit newest LYCRA® brand innovations at ISPO Munich

The LYCRA Company, a global leader in developing innovative solutions for the apparel industry, will showcase the most ground-breaking line up of innovations at ISPO Munich in years. Attendees can learn about new LYCRA® FitSense technology, LYCRA® 962L fiber, LYCRA® EcoMade fiber and Planet Agenda, The LYCRA Company’s sustainability platform.
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Press release

Collaboration Sondico upgrades to LYCRA® fiber for new range of soccer skins

Sondico, Britain’s soccer brand owned by Sports Direct, the U.K.’s leading sports retailer, has upgraded its new range of Base Core Long Sleeve Base Layers to LYCRA® fiber.
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Collaboration

Event United by Indigo: Arvind and LYCRA® brand unveil Festive 2020 Denim Collection

Arvind and The LYCRA Company recently celebrated the launch of the “United by Indigo” collection of jeans – which fuses the authentic legacy of denim with today’s trends – for India’s 2020 Festive Season.
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Event

Collaboration LYCRA® dualFX® technology balances stretch and comfort in NEXT maternity denim

Moms-to-be now have a stylish new choice in maternity jeans thanks to LYCRA® dualFX® technology. NEXT recently unveiled the line of super-soft stretch denim in select UK stores and online.
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Collaboration

Fashion trend Why the legwear industry turns to the LYCRA Company for the latest looks and tech trends

For the last two decades, brands and retailers seeking a head start on the season’s leading legwear looks have turned to The LYCRA Company for insights and inspiration.
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Fashion trend